VERNON HILLS, Ill. March15, 2017— Rust-Oleum Corporation announced today that it has formed alicensing program with Dubois Chemicals. Company leaders say the move will furtherstrengthen consumer confidence in the Dubois line of car wash products.  

A global leader in manufacturing paints and coatings since 1921, Rust-Oleumexecutives say the agreement is a win-win for both businesses. 

“Our brand has been associated with quality, innovation and corrosionprevention for nearly 100 years,” said Michael Vitucci, vice president forbusiness development at Rust-Oleum. “We’re honored to add our name as a symbolof confidence to an already strong brand.” 

As the licensor, Rust-Oleum ensures that Dubois’ products have been extensivelytested for quality and contain the most effective protection propertiesavailable. Based in Ohio, DuBois manufactures a full line of the highestquality detergents, polishes and protectants and auxiliary car care productssold under the names Blendco Systems, C.A.R. Products, Red Rhino, and BulletProof. 

Dubois leaders say they see value in capitalizing Rust-Oleum’s brand awarenessespecially in the world of preventative coatings.     

“We work tirelessly to innovate new products that provide real benefits to carwash consumers worldwide,” said Brent McCurdy, president of the transportationgroup at Dubois. “The new Rust-Oleum line of products represents the highestquality and protection ever offered by DuBois and sets a new higher standardfor the industry.” 

The deal was brokered by 
The Valen Group - a strategic brand licensing, consultingand innovation firm based in Cincinnati, Ohio.


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About Rust-Oleum 
For nearly a century,Rust-Oleum has been the global leader in manufacturing innovative coatings thatempower do-it-yourselfers and professionals alike across categories includingsmall project paints, cleaners, primers, automotive, industrial, highperformance coatings and wood care. Its wide breadth of brands and productsinclude such trusted names as Rust-Oleum, Stops Rust®, Painter’s Touch®, KrudKutter®, Universal®, EpoxyShield®, RockSolid®, Varathane®, Zinsser®,MultiSpec®, Testors®, Modern Masters®, and Watco®. Visit rustoleum.com for more information.Follow Rust-Oleum on LinkedIn, Pinterest, Facebook, Twitter and Instagram. 

About Dubois Chemicals 
Founded in 1920, DuBoismanufactures specialty chemical solutions. The company is committed to buildinginnovative, sustainable solutions which reduce the total cost of ownership forcustomers. DuBois specializes in the areas of transportation cleaning, metalfinishing/paint pretreatment, metalworking/lubricants, water/wastewatertreatment, maintenance/equipment cleaning, paper chemicals, and  foodprocessing cleaning/sanitizing.. For more information, please visit www.duboischemicals.com or www.blendco.com or www.carproducts.biz.